Draw attention with illustration

Whether 4pt are building you a full-blown eLearning suite, you have a print campaign in need of resuscitation or you’re simply looking to add some sparkle to an in-house project, our illustrators are at your beck and call, ready to draw.

From medical illustration to children’s books, we have a variety of styles across the illustratorsā€™ pool, meaning we have the depth to illustrate any subject matter in a way that best communicates your message.

Isometric City Illustration
Illustration of left frontal aspect of the human heart

Illustration and eLearning

Research has shown that the use of graphics and illustrations can help improve the quality of learning outcomes.

Learning occurs by the encoding of new information in the long-term memory. According to a theory called Dual Encoding, content communicated with text and graphics sends two codes ā€” a verbal code and a visual code. By providing two opportunities to encode information to a learner’s long-term memory you can greatly increase their chances of learning.

Watch our whiteboard animation explaining the concept of Dual-coding Theory.

Stylised illustration of human brain
Anatomy of the Human Heart Illustration
Illustration of human nervous system
Immobilisation of fractures

Illustration Portfolio

Click the thumbnails below to take a closer look at our work.

Like What You See?

If you have an eLearning, Digital or Print project that calls for custom illustration, we’d love to hear from you.

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