Whether 4pt are building you a full-blown e-learning suite, you have a print campaign in need of resuscitation or you’re simply looking to add some sparkle to an in-house project, our illustrators are at your beck and call, mouse at the ready in anticipation to digitally draw.
From medical content to children’s books, we have a variety of styles across the illustrators’ pool, meaning we have the depth to illustrate any subject matter in a way that best communicates your message.
Illustration and e-learning
Research has shown that the use of graphics and illustrations can help improve the quality of learning outcomes. Illustrations can help improve the quality of learning outcomes. Learning occurs by the encoding of new information in the long-term memory. According to a theory called Dual Encoding, content communicated with text and graphics sends two codes — a verbal code and a visual code. By providing two opportunities to encode information to a learner’s long-term memory you can greatly increase their chances of learning.
Done well an information graphic, or infographic can tell the story of a thousand words. When screen real-estate is at a premium a high-quality infographic can be worth its weight in gold. Lucky we’re experts in this field then isn’t it?